our expert

Michael A. Kamins

Expert

Michael A. Kamins, Director of Research for the College of Business, received his Ph.D. from New York University in Marketing and Quantitative Methods in February of 1984. He has published over 50 articles in journals that include International Business Review, Marketing Science Institute Working Paper, and Journal of Marketing, and has consulted for firms such as AT&T, Canon, Hilton, MGM and Sony Tristar.

Publications


“Effects of Product Type and Contextual Cues on Eliciting Naïve Theories of Popularity and Exclusivity,” Journal of Consumer Psychology, (2014), Vol. 24(4), pp. 472-83, with Yael Steinhart, David Mazursky and Avi Noy

“The Process by Which Product Availability Triggers Purchase,” Marketing Letters (2013) Vol. 24(3), pp. 217-228, with Yael Steinhart and David Mazursky

“The Temporal Processing Fit Effect: The Interplay between Regulatory State, Temporal Distance and Construal Levels,” Social Cognition (2013), Vol. 31. (June), pp. 315-335. Lead Article.

“Thinking or Feeling the Risk in Online Auctions: The Effects of Priming Auction Outcomes and the Dual System on Risk Perception and Amount Bid,” Journal of Interactive Marketing, (2013) Vol. 27 (February), pp. 47- 61 with Yael Steinhart, David Mazursky and Avi Noy.

“On the Road to Addiction: The Facilitative and Preventive Roles of Marketing Cues,” Journal of Business Research, (2012), With Ingrid Martin, Dante Pirouz, Aditi Grover, Scott Davis, Kelly Haws, Ann Mirabito, Sayantani Mukherjee and Justine Rapp